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Wednesday, September 23, 2009

Is Freelancing The Answer ? Part 1

By Gavin Campbell

It is very important to consider all of the benefits and pitfalls of being a freelancer, so you can decide if it is really for you or not. Many people do wonder what the benefits are for pursuing such a dream, but if you investigate carefully, you will find that there are many. Ultimately that depends on the amount of knowledge you have before you get involved, so do you research first.

You need to sell your time and skill set the company who hires you. So make sure you understand the importance of time restrictions and quality control. You will have a lot more responsibilities than the average employee, because your now your own boss. If a company hires you for a particular project then that actually qualifies you to be a freelancer.

Freelancers are normally paid by the hour, but you can also negotiate projects rates if it is easier for you. It really depends on your level of experience, expertise and ultimately your confidence. Remember, the rate you charge is entirely up to you, so get sound advice from others before deciding what to charge.

Have you ever wandered why some companies would require the services of a freelancer?. Well, the reality is, freelancers are generally more flexible with there hours, often working well into the night if needed on tight projects. Permanent staff are paid until a set time and often would not be prepared to make that sacrifice.

Freelancers are definitely easier to hire and fire than employees. Companies are not obliged to use you after the project is completed. This depends entirely on your relationship with the client. If you focus on delivering a reliable and quality service, the 'firing' should not happen too often.

If you check out the work and themes of most freelancers in design/illustration or copy-writing, you will find that they tend to specialise in a certain area or style of delivery, which makes them far more valuable and unique. This helps you to stand out from the crowd and get more attention if you building a brand.

In the long run a freelancer can save companies a lot of money, because they do not have to pay you if you are sick, or when you jet off for the summer holidays. They is also no redundancy money to pay out or employer's national insurance.

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